Upcoming

2017 Presentations

2017 is about strategies for working with structured content, a different take on collaboration culture, and coping with working at maximum capacity.

January – Gather Content
What Structured Content Means for Content Developers

February – Content Strategy Applied (with Lucie Hyde)
Content Trends

February – Society for Technical Communication
Pushing Syrup through a Straw

February – World IA Day workshop
The Secret Lives of Structured Content

April – NUX workshop
And You Didn’t Invent Sex, Either

May – Information Energy
The Hidden Potential of Structured Content

May – Lavacon (with Christian Gericke)
Turning a Silo into a Bridge

June – City University
How Structured Content Contributes to Better UX

June – soap! conference workshop
Secret Lives of Structured Content

August – Web Summer Camp workshop
Schemas, Standards, and Adaptive Content: a twist on UX strategy

September – Technical Communication UK workshop
Topic-based writing in the molecular world

October – TCWorld
Bringing the rigour of structure to marketing content
Techniques for developing structured content (workshop)

Pushing Syrup through a Straw: When content exceeds capacity

What happens when you have thousands of content topics – or maybe tens or hundreds of thousands – and not enough capacity to deal with them? In a play on “it takes a village to raise a child”, it takes a content ecosystem to produce content with any sort of efficiency. In the brief period of a presentation, I’ll share some basics of how to create the village to raise large volumes of product content to a publication-ready state. Presented as part of the Society for Technical Communication live webinar series.

Register for Pushing Syrup through a Straw

2016 presentations

2016 is set to be a busy year. Rather than a post for each presentation, there is an omnibus list of the year’s presentations (excluding panels and roundtables).

Introduction to Content Strategy, Part 5
FH-Joanneum, Graz, Austria – December 2015

Digital Content Workshop
Lutfi Training and Recruitment, Khartoum, Sudan – November 2016

Introduction to Structured Content
FH-Joanneum (online) – November 2016

Creating Content for Structured Authoring Environments
Tekom/TCWorld, Stuttgart, Germany – November 2016

Making Your Job Easier by Making Your Content Work Harder
Tekom/TCWorld, Stuttgart, Germany – November 2016

And You Didn’t Invent Sex, Either: Satisfying evolving omnichannel needs
Adobe DITA World 2016 (online) – November 2016

Marketing Content is not Content Marketing
Acrolinx Content Connections (online) – November 2016

Translation begins at home: using good source content for better translation outcomes
Localisation World, Montreal, Canada – October 2016

How to Conduct a Content Requirements Workshop
FH-Joanneum (online) – October 2016

Content Strategy in a Day workshop
Wellington / Christchurch / Auckland, NZ – October 2016

What’s Your (Business) Problem? Selling content strategy into your organisation
Content Strategy Forum, Melbourne, Australia – October 2016

Introduction to Content Strategy, Parts 1 through 4
FH-Joanneum (online) – September/October 2016

Learning from a Connected Africa
EuroIA, Amsterdam, The Netherlands – September 2016

Strategist, Consultant, Trusted Advisor: Which are you and why does it matter?
TCUK, Bedford, UK – September 2016

Pushing Syrup through a Straw: When Content Exceeds Capacity
TCUK, Bedford, UK – September 2016

Convergence of Disciplines in an Omnichannel World
Thought Leader Thursday (online) – July 2016

Delivery: the misunderstood piece of the product content puzzle
The Content Wrangler and Zoomin Software (online) – June 2016

Translation begins at home: using good source content for better translation outcomes
Localization World, Dublin, Ireland – June 2016

Strategist, Consultant, Trusted Advisor: Which are you and why does it matter?
Lavacon, Dublin, Ireland – June 2016

Ambassadors for the UN of Content
Lavacon, Dublin, Ireland – June 2016

From Oh-oh to Aha: The imperative for structured content
Content Marketing Masters, Berlin, Germany – June 2016

Making Content Work Harder
J Boye Master Class, Aarhus, Denmark – May 2016

Governance: Running a herd of elephants
FH-Joanneum, Graz, Austria – April 2016

Localisation Best Practices
Product Tank, London, UK – April 2016

Marketing Content is not Content Marketing
eLearningU (online) – April 2016

Translating the Localisation of Content into BusinessBenefit
Translation and Localisation Conference, Warsaw, Poland – March 2016

How to Sell Content Strategy into Your Organisation
Intelligent Content Conference, Las Vegas, USA – March 2016

How Structured Content Provides Better Data Analytics
Intelligent Content Conference, Las Vegas, USA – March 2016

Content as a Business Asset
Acrolinx (online) – February 2016

Introduction to Structured Content
McGill University (online) – February 2016

Content Strategy: A bridge to business strategy
Digital Marketing Conference, Khartoum, Sudan – February 2016

Content as a Business Asset
Acrolinx, Linköping, Sweden РFebruary 2016

Make It or Break It: Content strategy tales from the vault
UX Sheffield, Sheffield, UK – January 2016

Society for Technical Communication Summit 2015

It’s been more years than I care to remember, delivering presentations and workshops at North America’s largest gathering of technical communicators. At the conference, June 20-24, 2015, I will be delivering a two-day workshop in the certificate track, Getting to Success: Implementing a Content Strategy, and presenting Do You Trust Me Now?: Content in the Age of Social Media.

Digital Strategy Conference

Digital Strategy Conference brings together senior managers – marketing, communications, workforce and operations – along with the digital team for three days of education and networking. Beyond online versus offline, sales versus marketing, social media versus advertising, lives digital strategy. I’ll be presenting Powered by Content: How Content Done Right Fuels Social Business as part of the Content Strategy track.